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Private Equity & Venture Capital

Ella d'Amato Group Coaching

In 2021, I joined a London-based private equity and venture capital house as Managing Director of Investment and Chief Marketing Officer, a role that gave me a deep, first-hand understanding of life inside PE and VC.

 

It was a uniquely broad position. I spent time on investment committees, worked closely with founders, hired CEOs, sat on portfolio boards, and was parachuted in as interim CEO of a portfolio company when hands-on leadership was needed. No two days were the same  and neither were the challenges.

 

What was consistent was the intensity of the environment, the pace of decision-making, and the need for leaders to show empathy, resilience, grit, and absolute clarity under pressure.

 

That experience means that when I work with PE and VC professionals  whether investors, operating partners, or portfolio leaders I understand the realities of the role. The expectations, the scrutiny, the trade-offs, and the cultural dynamics are familiar territory.

How I support PE & VC firms
I work with PE and VC firms in a number of ways, drawing on both my coaching training and my lived experience inside the investment environment.
 
Supporting investment teams
I work with investment professionals to strengthen leadership capability in high-pressure, high-stakes contexts.
 
This includes:

  • Leadership development for partners, principals, and investment teams
     

  • Thriving at pace without burning out performance or judgement
     

  • Navigating uncertainty, ambiguity, and competing priorities
     

  • Getting the most out of Investment Committees — clarity of thinking, challenge, and decision quality
     

  • Developing presence, influence, and confidence at senior levels
     

Assessing founders and leadership teams
I also support investment teams when assessing founders and senior leadership teams — particularly around:
 

  • Leadership capability beyond the pitch
     

  • Team dynamics, strengths, and risk areas
     

  • Founder readiness for scale and change
     

  • Identifying where coaching or leadership support will unlock value post-investment
     

This perspective often adds an additional human and leadership lens to commercial due diligence.

Supporting portfolio leaders
For portfolio CEOs and leadership teams, I offer coaching and advisory support through key moments such as:
 

  • Stepping into CEO or C-suite roles post-investment
     

  • Leading through transformation, growth, or turnaround
     

  • Managing board relationships and investor expectations
     

  • Building leadership teams that can scale with the business
     

  • Creating cultures of challenge, trust, and sustainable high performance
     

Having sat on both sides of the table,  as an investor and as a CEO, I bring a balanced, pragmatic approach that serves both the individual and the value-creation agenda.

A grounded, human approach to performance


Private equity and venture capital environments demand pace, performance, and results. But in my experience, the strongest outcomes come when leaders feel supported enough to think clearly, challenge effectively, and lead with conviction.

My work sits at the intersection of commercial outcomes and human leadership,  helping investors, founders, and portfolio teams perform at their best when it matters most.
If you’d like to explore how I can support your investment team or portfolio, I’d be very happy to have a conversation.

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